Victory Jones makes her assured and empowered introduction with the single ‘Burning Bridges’, released today via brand new label, Upper Level Music. The American born, Jamaican bred artist and songwriter is a true creative powerhouse, having already worked with the likes of Missy Elliot, Ne-Yo, Britney Spears, Salaam Remi and Rza among others. Victory came to the attention of label partner and artist Maxi Priest along with Producer Livingstone Brown – who has worked and recorded with the likes of Ed Sheeran, Kylie Minogue, Chronixx and Corinne Bailey Rae, alongsideco-producer Shamir Relé. ‘Burning Bridges’ marks the first time Victory has stepped into the spotlight as a solo artist.
‘Burning Bridges’ is a hurricane-force introduction to Victory. A powerful and multi-layered song, set atop a soulful electro-cinematic canvas, in which Victory invites the listener to attach their own meaning to the lyrics, from their own unique perspectives. Victory says: “‘Burning Bridges’ is about being in a place of emotional purgatory. A transitional and painful growth period, when someone is grappling with something difficult, before they make a decision to sacrifice their old life for a new one and hit a breakthrough; it’s about being willing to let go and destroy what no longer serves you to get to another level; and the beauty of the cycle of death and rebirth of an ideal, emotion or part of yourself that needs to be free.”
Victory admits there is a deeply personal root to the song for her as well; “Ultimately for me, it’s about re-discovering myself, after coming to a harsh realisation that something had to be destroyed before a new life can begin.”
Burning Bridges marks the beginning of Victory’s career as a solo artist, but also extends her existing reach as creative leader. In addition to her music she is the co-founder of a groundbreaking creative company and women’s empowerment movement, The Colored Girl, which unites, uplifts, and empowers women of color worldwide. Since launching 2016, the company’s work has been featured in Vogue, People, Instyle, Cosmo, Glamour, Forbes, Essence, Huffington Post, BBC and more.
News about Victory’s upcoming EP will be announced in due course.
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